Results for 'social listening'
MSL Talk: Tom Caravela, Bruno Larvol
How MSLs can WIN with Social Media in Medical Affairs
Medical Science Liaisons, Social Media Engagement, Compliance Concerns, Professional Brand, Social Media Listening
In this episode, Tom Caravela is joined by Bruno Larvol to explore the intersection of medical science liaisons (MSLs) and social media. They discuss the importance of social media engagement, addressing compliance concerns, and the value of social media listening for MSLs. The conversation inc…
Jan 3rd • 37 mins listen
MSL Talk: Tom Caravela, Vandana Grover
The Value of Social Listening for MSL Success
social listening, MSL success, digital strategy, innovation, healthcare professionals
My guests this week are Vandana Grover, Sr Director, Head of Digital Strategy and Innovation at Eisai and Stevan Tomich, Lead Omni Channel Strategist at AbbVie who discuss the value of social listening for MSL success. Key Points Understanding and leveraging social listening can significantly …
Sep 10th • 30 mins listen
MSL Talk: Tom Caravela, Conor McGladrigan, Kevin Peterson
Social Media Listening Evolved
social media listening, Medical Affairs, Medical Science Liaisons, insights enhancement, digital opinion leaders, legal considerations, best practices, collaboration between teams, tech-savvy MDs, AI integration
In this episode, Tom Caravela, Conor McGladrigan, and Kevin Peterson discuss the evolving role of social media listening in Medical Affairs. They discuss the significance of social media listening for Medical Science Liaisons (MSLs) and how insights can be leveraged to enhance medical strategies. Th…
Aug 5th • 31 mins listen