Case Studies
Oncology
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Virtual Oncology MSL Team Increases KOL Engagement by 120%
Case Study (US)
The Challenge
- Client needed comprehensive, scalable and innovative model.
- Goal: Cost-effectively supplement field based MSL team to provide national coverage.
- Objective: Share newly published guidelines with KOLs and gain key strategic insights.
The Approach
- Highly trained representatives in our medical dialogue center contacted 3,368 gastroenterologists.
- Recruit, train and integrate a contact center based MSL team.
- Efficiently engage KOLs with valuable data
Case Studies, Oncology